O's Fever: Catch It!

Last night, Camden Yards played host to the smallest crowd in it's history: 9,129.

Granted, the O's were playing their fourth home game, squarely in the slow period after the rush to get out to the first series has worn off but before summer has arrived and the kids are out of school. They were also off to a 1-5 start (now 1-6), it was a Monday night and the Rays in town, who have a good team but few displaced fans in other cities. Still, with a solid young core like Baltimore has, you'd think it a few more people* would have made it out.

While Camden Yards is still the face of the "New Ballpark Movement", any novelty has long worn off. It doesn't seem like it, but the park is now hosting it's 18th season and is actually due for some renovations over the next year or two. As Craig notes, there are now only 10 parks older than Camden.

It's quite jarring to see the place so empty, but when the Yanks come to town at the end of the month, surely there will be fewer of those seats unoccupied.

*Noted stoner and manfish Michael Phelps was in the crowd. No word on whether or not he tried to toke some herb out of a red pepper.

Yanks (Officially) Reduce Ticket Prices For 2010

A quick bit of news before we get to last night's rumble.

Odds are, you won't be seeing too many pictures like this when next season rolls around. Darren Rovell of CNBC got his hands on the pricing list the Yankees are about to distribute to season ticket holders in a couple of days and here's the main takeaway:

CNBC has exclusively obtained the 2010 ticket price list that the Yankees will send out to its season ticket holders in the coming days and prices for more than 80 percent of the stadium will remain the same.

Some of the highest price seats will see reductions of up to 40 percent, including those in the Legends area and the Delta Sky 360 Suite.

The 80% of the Stadium that will remain the same are obviously the affordable areas like the bleachers, upper deck and second level. Which is understandable, because demand exceeded supply for those seats already. But hey, at least they aren't increasing them.

Rovell later adds that the Yankees, despite all the backlash and bad press surrounding the New Stadium, still lead the Majors in attendance.

Regardless, it was pretty obvious the Yankees had to do something about the prices for the suites, but the outstanding question was what they were going to do with the contracts that people had purchased extending into 2010 and beyond. Those who have made long term commitments for the newly-reduced suites will only be on the hook for the lower prices the Yankees announce in a couple of days. The most expensive Legends tickets are $1500 instead of $2500, which is a huge drop percentage-wise, but still pretty outrageous.

For the vast majority of fans the most relevant effect of the reduction in prices is that the seats is that there will be fewer of the empty seats that we saw early last season. Whether dropping the price to $1500 will fill out all the vacant spots is up for debate, but I'm guessing it won't.

Yanks Slash Prices On Most Expensive Seats For Playoffs

On Monday the Yankees send out a press release announcing their ticket prices for the postseason. It garnered a good amount of positive press based on the fact that the prices are going to be lower than they were in 2007, which is fairly remarkable considering that took place across the street at the Old Stadium.

Without getting into specifics, almost all of the prices for the ALDS are equivalent to the regular season norms, and it escalates from there as it gets deeper into October.

Well it's nice that the Yankees have made their ticket prices for the playoffs more affordable, although you could probably argue that since they haven't registered a sellout since Opening Day, it might be more of a necessity than a courtesy. But when the playoffs roll around guess who gets the real break... the people with the most expensive seats. From the press release (emphasis and numbering mine):

Regular season ticket prices for full-season ticket licensees (non-Suites) will be replicated for the 2009 American League Division Series (i.e., a Main Level ticket that costs a full season ticket licensee $60 in the 2009 regular season will cost the same licensee $60 for the ALDS), (1) however, full-season ticket licensees (non-Suites) of $325 Field Level seats may purchase their seats for the ALDS at the lower price of $275 each.

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(2) Full-season Suite licensees in the Legends Suite, Delta Sky360 Suite and Jim Beam Suite, have all already paid their Suite license fees. Accordingly, they will only be required to purchase their Suite tickets, which will range from $65-$275 per Suite ticket for the ALDS, $115-$350 per Suite ticket for the ALCS, and $150-$425 per Suite ticket for the World Series.

What that boils down to is that (1) the very best non-Legends seats are going to be less expensive for the people with the seat licenses and (2) the (mainly corporate) Suite ticket holders don't have to pay their license fee at all.

Now, considering the fact that the first bunch paid $325 for their seats all year, it doesn't make a ton of sense to suddenly drop the price for by far the most desirable games of the season. I guess that's the Yankees' way of throwing them a bone after ripping them off all this time.

As for the Legends and other Suites, their license fees make up a giant portion of the ticket price. For instance, the seats I sat in back in June had a $250 seat license and just a $150 face value, meaning that they would only cost the latter amount for the ALDS. (The ~$100 food and beverage fee would still apply, but that's optional).

We've discussed the concept and execution of the Legends Seats multiple times here and an underlying theme throughout those posts was a distaste for the way that the Yankees have bent over backwards to cater to the their richest customers, while taking for granted their core fans.

This would seem to be another example of that, but the upshot is that it's highly unlikely the seats that so often sat unoccupied early in the year will be similarly vacant when October rolls around. Furthermore, if the Yanks sell out all their seats, it might trigger the release of the supposed standing room only seats which would make playoff tickets easier to come by for non-season ticket holders. In that scenario, everyone wins.

Another intersting offshoot (for me at least) is whether or not the Yanks will lower the prices for the Legends seats next year. It would be tough to do because some of the companies signed multi-year contracts at the original prices. Something to keep an eye on this offseason...

(Full disclosure: This post in the NYT Bats Blog noticed the same policy in the press release and came to some of the same conclusions, but I had this post written before that one was published. I didn't really feel the need to go back and retroactively insert it into my post.)